22 LeRoux Online Retail Store

22 LeRoux is a clothing retail store based out of the great state of Arizona. After years of running a successful brick and mortar business, the Aunt and Niece partnership decided it was time to invest into the Internet retail market. Blue Key Interactive had the privilege of creating their site from the ground up.

With the new e-commerce website, 22 LeRoux now sells their products globally from its single Arizona location. Customers can easily search for products, add them to a shopping cart, and check out. Clicking on a product brings up other related products, allowing customers to quickly navigate to other merchandise they may also be interested in.


The elaborate architecture of the website centers around the products and their relevant categories. The sitemap for 22 LeRoux’s online retail store was carefully organized while keeping their business model, online goals, and most frequently search products in mind.



Product information such as images, descriptions, and pricing are strategically placed on the product page to give the user a simple experience while browsing.


Social Media

Custom designed social network banners and social ads helped to give 22 LeRoux a seamless brand and cohesive feel.


"I have been running a successful business for years. When I decided to take my store online, I turned to Blue Key Interactive. They helped me from start to finish including developing my online business plan! I love our new online store! They really are the best and get the job done!"